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Scrappy, NexBotix Lead Finder AI employee

Scrappy · Lead Finder

Find local business leads on Google Maps, then reach out on autopilot

Scrappy searches Google Maps and Bing Maps for the businesses you sell to, adds their phone numbers and emails, removes duplicates and can write the first message for you.

Hire ScrappySee pricing

Free trial · No credit card · From ₹399 a month

Does this sound familiar?

  • You scroll Google Maps and copy phone numbers into a spreadsheet by hand.
  • Bought lead lists are old, generic and full of the same businesses twice.
  • You find good leads but never get around to messaging them.
  • Follow-ups depend on you remembering who you contacted and when.

Meet Scrappy.

“I’m Scrappy. Tell me who your ideal customer is and which city they’re in. I’ll find them, check their details, and either message them for you or leave drafts for you to approve.”

What Scrappy does

Everything you need for google maps lead scraper

Search by niche and city

Type a business keyword like “dentist” or “interior designer” and a location. Scrappy pulls matching businesses with names, phone numbers, websites, addresses and ratings.

Google Maps and Bing Maps together

By default lead volume is balanced 50/50 between Google Maps and Bing Maps, so you see businesses one source alone would miss. Other sources include Trustpilot for e-commerce brands and the Google Play Store for app publishers.

Email enrichment and deduplication

Scrappy looks up contact emails from each business’s website and removes duplicates, so the same business never ends up on your list twice.

Daily autopilot extraction

Save your niche and city once and Scrappy collects fresh leads on a daily schedule, between 5 and 500 per run, until your credits run out.

AI-written outreach

Describe your company and offer, or let Scrappy fill it in from your website. It writes a personalised first message for each lead and follow-ups every week, two weeks or month.

Autopilot or co-pilot

Let Scrappy send messages automatically, or switch to co-pilot mode and it saves every message as a draft for you to review before anything goes out.

How it works

  1. 01

    Describe your ideal customer

    Enter a niche, a city and how many leads you want. New accounts get 10 free trial leads.

  2. 02

    Review your lead list

    Check names, phone numbers, emails and ratings. Export them or send them straight into a WhatsApp or email campaign.

  3. 03

    Turn on outreach

    Choose autopilot or co-pilot, set your follow-up rhythm, and let Scrappy keep the pipeline moving.

Your first day checklist

Five steps to get Scrappy working for you.

  1. 01Write down your ideal customer: business type, size and city
  2. 02Claim your 10 free trial leads and check their quality
  3. 03Describe your company and offer so the AI can write first messages
  4. 04Start in co-pilot mode and approve the first drafts yourself
  5. 05Turn on daily autopilot extraction and weekly follow-ups once replies come in

An example day

A day with Scrappy

  1. 6:00 AM

    Autopilot runs your saved search and adds 40 new interior designers in Mumbai.

  2. 6:05 AM

    Duplicates are removed and emails are added from their websites.

  3. 9:00 AM

    Scrappy writes a personalised first message for each new lead and saves them as drafts.

  4. 9:20 AM

    You skim the drafts over coffee, tweak two and approve the rest.

  5. Next week

    Leads who didn’t reply get a short, friendly follow-up.

Scrappy vs doing it by hand

TaskBy handWith Scrappy
Finding 100 local businessesAn afternoon on Google MapsOne search
Finding their emailsVisit each websiteAdded automatically
Removing duplicatesSpreadsheet formulasDone for you
Writing and following upOften forgottenDrafted and scheduled

Who uses it

Agencies and freelancers

Build lists of restaurants, clinics or retailers in a city that need a website, ads or social media help.

B2B suppliers

Find every café, salon or gym in your delivery area and introduce your product.

SaaS for local businesses

Reach the exact type of business your software is built for, city by city.

Recruiters and franchisors

Map every business of one kind in a region before you call.

Guide

The practical guide to finding leads on Google Maps

In this guide

  1. What is a Google Maps lead scraper?
  2. Is it legal to collect business leads from Google Maps?
  3. How do I choose the right niche and location?
  4. How many leads do I actually need?
  5. What should I write in the first message?
  6. How often should I follow up?
  7. Google Maps or Bing Maps: which has better leads?
  8. What can I do with leads besides cold outreach?

What is a Google Maps lead scraper?

A Google Maps lead scraper collects the public details of businesses listed on Google Maps, such as name, phone number, website, address and rating, for a search like “dentist in Pune”. It turns hours of scrolling and copying into a spreadsheet you can use straight away.

Maps data is valuable because it is local, current and comes from businesses that want to be found. NexBotix also searches Bing Maps, so you catch businesses that keep only one listing up to date, and adds emails from the businesses’ own websites.

Is it legal to collect business leads from Google Maps?

Collecting publicly listed business contact details is common practice, but how you use them is regulated. Rules differ by country, so check the ones that apply to you, especially for email marketing in the EU and UK.

Good habits keep you safe and get better results: contact businesses only about things relevant to them, say clearly who you are, make it easy to opt out and stop messaging anyone who asks. Scrappy only uses public business information and never looks for personal data.

How do I choose the right niche and location?

Start from your best existing customers. What kind of business are they, how big, and where? Search for exactly that, one city at a time, rather than a broad term across a whole country.

Use the words a customer would use to find them, like “physiotherapy clinic” rather than “healthcare”. Run small searches first, look at the results, and refine the keyword before you scale to hundreds of leads.

How many leads do I actually need?

Fewer than you think. Fifty well-matched local businesses with a personal message usually beat a thousand generic ones. Reply rates fall quickly when the list is broad or the message is vague.

A good rhythm is to extract a small batch every day on autopilot, contact it, and see who replies. Scrappy lets you pick anywhere from 5 to 500 leads per run, so you can grow slowly and keep quality high.

What should I write in the first message?

Mention something specific about their business, explain in one sentence what you do for businesses like theirs, and ask a simple question. Leave out the long introduction and the attachments.

Scrappy writes the first draft from your company description and offer, and personalises it for each lead. In co-pilot mode every message waits for your approval, which is the best way to start until the tone feels right.

How often should I follow up?

Most replies come after the second or third touch, not the first. Follow up politely, add something new each time, and stop after a few attempts if there’s no answer.

Scrappy can follow up every week, every two weeks or every month, in autopilot or co-pilot mode, so leads don’t go cold because you were busy.

Google Maps or Bing Maps: which has better leads?

Neither is complete on its own. Many businesses update their Google listing and forget Bing, while others appear on Bing with details missing from Google. Searching both finds more businesses and fills more gaps.

That is why Scrappy balances lead volume 50/50 between the two by default, and removes businesses that appear on both so you never pay for the same lead twice.

What can I do with leads besides cold outreach?

Use them to size a market before you launch in a new city, to find partners and suppliers, to plan a sales territory or to research competitors in your category.

Ratings and reviews also tell you which businesses are growing and which may need help, which is useful if you sell services like marketing or software.

What Scrappy won’t do

We’d rather you know the limits before you sign up.

  • Scrappy works with publicly listed business information. It doesn’t find personal phone numbers or private data.
  • Not every business lists an email. Some leads will have a phone number and website only.
  • Leads are a starting point. Reply rates depend on your offer and message, so test and adjust.

Questions?

How do I scrape leads from Google Maps?

Enter a business keyword and a city in the lead extractor. NexBotix searches Google Maps and Bing Maps and returns businesses with phone numbers, websites, addresses and ratings, plus emails where they can be found.

Is there a free trial for leads?

Yes. New accounts can claim 10 free trial leads to see the quality before buying credits.

How many leads can I get per run?

Between 5 and 500 per run, within your available credits and daily cap. You can buy lead add-on packs at flat rates if you need more.

Are the leads deduplicated?

Yes. Each business appears once, even when it shows up on both Google Maps and Bing Maps.

Can the AI contact the leads for me?

Yes. In autopilot mode it writes and sends personalised messages and follow-ups. In co-pilot mode it saves drafts for you to approve first.

Is there a Chrome extension?

Yes. The NexBotix Leads extension for Chrome connects to your account with an API key, so you can capture leads while you browse.

Can I export the leads?

Yes. Your stored leads are in the leads database, and you can send them straight into a WhatsApp or email campaign.

Which other sources can I search?

Besides Google Maps and Bing Maps, you can find e-commerce brands through Trustpilot and app publishers through the Google Play Store.

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Your next customer just messaged you. Who’s replying?

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